Business leaders make their finance deals in the white heat of London’s square mile, up shiny glass towers, smoking cigars made of rolled-up tenners, right? Not Meta Corporate Finance.
Meta asked us into a five-way credentials pitch and subsequently hired us to help rebrand their boutique consultancy in Pembury – a hive of activity surrounded by quiet Kentish woodland and hop fields. Meta had the knowhow and experience to punch far above its weight but lacked the same clout in its branding and marketing.
Meta was named after the metamorphosis that businesses (and owners) go through during funding deals, acquisitions, buy-outs and disposals. This process also inspired the new logo. But our work didn’t stop there – we redesigned their stationery, emails, PowerPoint presentations, ‘How-to’ guides, videos and signage. Then we built a bigger and better branded website for them.
Meta’s new website was designed to put them firmly in competition with much larger corporate finance advisors and to do justice to their accomplishments as one of Kent’s leading consultancies. Company owners and entrepreneurs should be in no doubt that Meta can stand tall beside the slick operators of the nation’s capital.
Anyone for a cigar?