Meta’s very own metamorphosis
Big business leaders strike their finance deals in glass and marble temples in the heart of London’s square mile, don’t they? Not Meta Corporate Finance.
Meta hired us to help rebrand their boutique consultancy in Pembury — a hive of activity surrounded by quiet Kentish woodland and hop fields. Meta had the knowhow and experience to punch above their weight but lacked the same presence in their branding and marketing.
Meta was originally named after the metamorphosis that businesses (and often owners) go through during big finance deals. This process informed the new logo and the design of their stationery, emails, PowerPoint presentations, ‘How-to’ guides, videos and signage.
Next, a new website was designed to put them firmly in competition with much larger corporate financiers and to do justice to their accomplishments.
The precise line work for the Meta logo is by Alan Dempsey.
Meta Corporate Finance