Johnson King

Johnson King are one of Europe’s most successful PR and communications agencies for technology brands. We were asked us to pitch for their new brand identity and tri-lingual website in 2008. We have a track record of helping brands in the technology industry tell the world what they’re about and what they stand for.

Johnson King morphing brand identity

Johnson King morphing brand identity

Pursuing the idea that Johnson King helps to shape a client’s brand reputation and the fact that technology is always in flux, we developed a colourful, morphing brand identity that was still recognisably Johnson King. No other tech PR agency looked or communicated in the same way, which was good because they weren’t like anyone else; as a shelf stacked with industry awards made clear.

Johnson King brand identity

Johnson King stationery

The brand identity was extended across stationery, advertising, interiors, signage and the new tri-lingual website that we designed to serve their offices in London, Paris and Munich.

Johnson King website

Johnson King website

Six years on, in October 2014, Johnson King became a Finn Partners company and were forced to adopt the new parent company brand identity.